Our Town est le portrait photographique de New Bern réalisé par MICHAEL von GRAFFENRIED. New Bern est une petite ville de Caroline du Nord de 30 000 habitants, dont environ 55% de citoyens blancs et 33% de citoyens noirs. C‘est ici en 1710 que Christoph von Graffenried, émigré de Berne, en Suisse, a commencé à construire quelques maisons au confluent des rivières Neuse et Trent; la cité naissante a pris le nom de sa ville natale. Prises sur une période de 15 ans, les photos de Michael von Graffenried ne sont ni des compositions formelles ni des instantanés éphémères, mais des images patientes de la vie quotidienne. Elles se caractérisent par une empathie, une compréhension de ses sujets et l‘absence de jugement: une congrégation d‘église noire, de jeunes filles blanches s‘exerçant à la pratique du fusil; des hommes noirs échangeant de l‘argent dans la rue, un couple de blancs exhibant sa collection d‘armes à feu et admiratif d‘un trophée de la chasse – un grand ours en peluche; une strip-teaseuse noire s‘exhibant pour un homme blanc.

En juin 2020, à la suite du meurtre de George Floyd le 25 mai 2020, New Bern a connu la plus grande manifestation qu‘elle a jamais vue, parallèlement à de nombreuses démonstrations Black Lives Matter dans tout le pays. Pour la première fois la question raciale, les relations entre Noirs et Blancs s‘exprimait dans la ville. Our Town de Graffenried est à la fois un document sur la fierté d’une communauté et un appel empathique à une meilleure intégration et une plus large compréhension à un moment décisif de l’histoire.

Our Town is MICHAEL von GRAFFENRIED’s photographic portrait of New Bern, a small city in North Carolina with a population of 30,000, conspicuously composed of 55% white and 33% black citizens. It was here in 1710 that Christoph von Graffenried of Bern, Switzerland, first began building houses at the confluence of the Neuse and Trent rivers; the fledgling town took on the name of his home city. Taken over a period of 15 years, Michael von Graffenried’s photos are neither overly formal compositions nor fleeting snapshots, but patient images of everyday life showing understanding and no judgment of his subjects: a black church congregation, young white girls at rifle practice; black men exchanging cash on the street, a white couple displaying their collection of firearms with the trophy of the hunt—a great stuffed bear—looking on; a black female stripper performing for a white man.

In June 2020, following the killing of George Floyd one year ago on Mai 25, 2020, the largest demonstration New Bern had ever seen took place, parallel to many Black Lives Matter protests throughout the country and marking the first time the issue of black-white race relations had been thus proclaimed in the city. Von Graffenried’s Our Town is a both a proud document of a community and an empathetic call for increased integration and understanding at a decisive moment in American history.


“ …Graffenrieds images showed New Bern in an unflatering, even racist, light.“
Sun Journal, New Bern, NC – Thursday, September 27, 2007

«When Swiss Roots, an organization that offers Americans a chance to trace their Swiss history, approached me with the idea of going to New Bern, I first said no. New Bern, where Pepsi Cola was born, is a small town in North Carolina. It was founded by a family ancestor, Christoph von Graffenried, who had sailed for America in 1710, and I felt I’d worked enough on Switzerland for the time being. But on second thoughts, I decided I could use this family tie to open up the doors of this uneventful town. I went there several times over the year 2006. I wanted to hand America a looking-glass. A first selection of 33 panoramic pictures was shown in New Bern under the name “Our Town – an inside look at the United States today ». New Bern’s inhabitants did not like my version of their American life. Over the course of two months, local newspaper The Sun published eight articles without once publishing a picture, be it to announce the exhibition or to illustrate the debate over the project. I wonder if the freedom of the press in America is so obvious after all.»

033flags
032PledgeofAllegiance2
031Mexicans
030chiefofpolice2
029PublicUrination
028Backyard
027Deckparty
026Pose
025BlackNeighbourhood
024Nightlife
023Heroes
022Weight loss
021HighschoolGirls
020Pregnancy
019FactoryWorker
018Guns
017Baseball
016Nextdoor
015MuslimRefugees2
014SoupKitchen2
013Beauty
012Faith
Cherry Point Marine Base, North Carolina, USA, 2006 (Serie Our Town)
010Downtown2
009Proms
008Drugs
007BabyShower
006Wedding
005Survival
004CarWash2
003Graduation
002School - Version 2
001Pledgeofallegiance

OUR TOWN – Exhibition from October 7 to November 22, 2023 at FivePoints in New Bern NC, USA

Media Coverage:

Our Town – Exhibition Video Clip, New Bern
OUR TOWN Exhibition Coverage on wcti News Channel12, October 16, 2023
OUR TOWN Exhibition Coverage wcti News Channel 12, November 1, 2023 (News Coverage by Bilyana Garland)
OUR TOWN Coverage on Swiss National Television SRF, November 7, 2023 (in german)

OUR TOWN Exhibition from October 7 to November 22, 2023:

Seit fast 20 Jahren hält der Berner Fotokünstler Michael von Graffenried das alltägliche Leben in der US-amerikanischen Kleinstadt New Bern fest. Die Aufnahmen sind nun vor Ort ausgestellt – und sorgen nicht bei allen Einwohnerinnen und Einwohnern für Begeisterung.

OurTown Exhibition Coverage on Swiss National TV RTS, October 24, 2023 (en français)

OUR TOWN Exhibition from October 7 to November 22, 2023:

La version américaine de la ville de Berne, New Bern, a été fondée au XVIIIe siècle en Caroline du Nord par un émigré suisse. Trois siècles plus tard, un de ses descendants, le célèbre photographe bernois Michael von Graffenried, rend hommage aux habitants du lieu.

OUR TOWN Exhibition on Swiss National Television RSI, November 7, 2023 (in italian)

OUR TOWN Exhibition from October 7 to November 22, 2023 at Five Points in New Bern NC, USA: New Bern attraverso l’obiettivo svizzero di Michael von Graffenried. La cittadina della Carolina del Nord ospita un’esposizione con gli scatti raccolti negli ultimi 17 anni dal celebre fotografo bernese, che raccoglie un microcosmo americano.


Gesichter einer Stadt- «Our Town» zeigt die ungeschminkte Realität von New Bern, SRF 27.10.23

-> SRF Webseite zum Beitrag


BZ, 4.11.23 – Front
BZ, 4.11.23
Der Bund, 4.11.23
Le Temps, 14.11.23
Le Temps, 14.11.23
Schweizer Illustrierte, 20.10.23 -> PDF
L’Illustré, 1.11.23 -> PDF

OUR TOWN -> PDF Online Kommentare


OUR TOWN Exhibition in Tblissi, Georgia

Our Town Exhibition History Museum Tbilisi in Georgia (country)
My photographs will never be icons‘ | Interview with photographer Michael von Graffenried, Steidl
Our Town – I. Grishashvili Tbilisi History Museum, Karvasla is hosting Michael von Graffenried’s exhibition „Our Town, a Closer look at the United States today“ at 8 Str. Sioni. Curated by Teona Gogichaishvili and Gregor Beltzig.


RTS le 19.30, 27.05.2021

New Bern: The Portrait of a Small American Town -> Blind Magazine 18.05.2021

New Bern, portrait d’une petite ville américaine -> Blind Magazine 18.05.2021

Der Bund, 1. Mai 2021 -> PDF

Michael von Graffenried interviewed by US Cannel 12 on his starting project „Our Town, an inside look at the United States today“ in front of the Town Hall in New Bern, NC (2006)

Michael von Graffenried talks with Phil Knight on Channel 12 about his project „Our Town“ and the show in the Banks of the Arts in New Bern, NC (October 20, 2006)

Categories: Works

1 Comment

Gelbschwarz im Gefängnis | «Zum Runden Leder» · 7. August 2021 at 12:01

[…] Fotograf Michael von Graffenried hat den Ort über 15 Jahre immer wieder besucht und das Buch Our Town veröffentlicht. Darin findet sich dieses bemerkenswerte Foto aus dem Gefängnis von New Bern. Geht […]

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